Swedish CRM Manager

Medier isn't just a marketing agency-we're creative partners to our clients. From digital and social media strategies to PR, influencer collaborations, SEO, programmatic advertising, and CRM, we offer a comprehensive suite of expert services. By combining creativity with data-driven insights, we don't just deliver campaigns-we deliver results.
Our philosophy is simple - hire a team of diverse, passionate people and foster a culture that empowers you to do your best work. Is it a match? You're in.

Job Title: Swedish CRM Manager
Location: Denmark, Portugal
Job Type: Full-Time
About the Role

We're looking for a data-driven and creative Swedish CRM Manager to join our team and lead customer engagement efforts in the Swedish market. You'll be responsible for planning, executing, and optimizing CRM campaigns that resonate with local players while staying compliant with Swedish regulatory standards. This role spans both casino and sportsbook products and plays a vital role in driving retention, engagement, and lifetime value.
Key Responsibilities

• Develop and execute tailored CRM campaigns specifically for the Swedish market, with a focus on retention, reactivation, and lifetime value (LTV).
• Own and manage lifecycle, promotional, and engagement campaigns across casino and sportsbook verticals.
• Ensure all CRM activities are fully compliant with Swedish gaming regulations and promote responsible gaming best practices.
• Analyze customer behavior and campaign performance data to continuously improve results.
• Use CRM platforms for personalization, segmentation, and campaign automation.
• Collaborate closely with data, product, and marketing teams to create seamless and engaging customer journeys.
• Stay informed on local market trends, player feedback, and competitor activity to adjust strategies accordingly.

What We're Looking For

• Proven experience with the Swedish gaming market and a solid understanding of local regulatory requirements.
• 1-2 years of experience in a CRM role, preferably in the gambling or iGaming industry.
• Hands-on knowledge of CRM tools such as Optimove, Symplify, or Salesforce Marketing Cloud.
• Strong understanding of segmentation, analytics, and retention strategies.
• Experience working across both casino and sportsbook is highly desirable.
• Excellent organizational skills, with the ability to manage multiple projects and collaborate across teams.
• Fluent in Swedish and English, both written and spoken.

Why Join Us?

• Be a key player in a fast-paced, regulated market with strong growth potential.
• Receive a competitive salary and performance-based bonuses.
• Take advantage of career development opportunities within CRM and the broader iGaming space.
• Join a multicultural and innovative team where your input and ideas are truly valued.

Ready to shape the future of CRM in the Swedish iGaming market? Apply now and let's grow together!

Reshape marketing with us. Let's work!

By submitting your application, you agree to our Privacy Policy.